{"id":131229,"date":"2026-04-08T19:51:47","date_gmt":"2026-04-08T16:51:47","guid":{"rendered":"https:\/\/new.caar.fi\/?page_id=131229"},"modified":"2026-04-08T19:56:00","modified_gmt":"2026-04-08T16:56:00","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/new.caar.fi\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"131229\" class=\"elementor elementor-131229 elementor-131228\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section data-dce-background-color=\"#F5F9FF\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0dc03d1 elementor-section-height-min-height elementor-section-items-stretch elementor-section-boxed elementor-section-height-default\" data-id=\"0dc03d1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1e8ad72\" data-id=\"1e8ad72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-f525684 elementor-widget__width-initial hyphenate elementor-widget elementor-widget-heading\" data-id=\"f525684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Privacy Policy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddbfa1a elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ddbfa1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThis privacy policy explains how CAAR Oy (hereinafter the &#8220;Company&#8221;) processes<br>your personal data in connection with our website, services, and customer relationship.<br>We comply with the applicable EU General Data Protection Regulation (GDPR) as well as<br>applicable national legislation.<br><br><section>\r\n<h2>1. Data Controller<\/h2>\r\n<strong>CAAR Oy<\/strong>\r\nBusiness ID: 3574361-3\r\nAddress: Vetokuja 2, 01610 Vantaa\r\nEmail: <a href=\"mailto:tietosuoja@caar.fi\">tietosuoja@caar.fi<\/a>\r\n\r\nCAAR Oy is responsible for the processing of your personal data and ensures that such\r\nprocessing is lawful, secure, and transparent.\r\n\r\n<\/section><section>\r\n<h2>2. Person Responsible for Data Protection<\/h2>\r\nOur company has a contact person responsible for data protection, whose task is to oversee\r\nthe processing of personal data and ensure compliance with the GDPR.\r\n\r\nContact details:\r\n<a href=\"mailto:tietosuoja@caar.fi\">tietosuoja@caar.fi<\/a>\r\n\r\n<\/section><section>\r\n<h2>3. Processing of Personal Data<\/h2>\r\nWe process your personal data for the following purposes:\r\n<ul>\r\n \t<li><strong>Customer relationship management:<\/strong> sales, purchases, test drives, financing, insurance, and additional services.\r\n<strong>Legal basis:<\/strong> contract and statutory obligations.<\/li>\r\n \t<li><strong>Marketing and communications:<\/strong> electronic direct marketing, campaigns, customer surveys, and newsletters.\r\n<strong>Legal basis:<\/strong> consent or legitimate interest.<\/li>\r\n \t<li><strong>Website and service analytics:<\/strong> monitoring website usage, cookie management, technical optimization, and security.\r\n<strong>Legal basis:<\/strong> legitimate interest and\/or consent for cookies.<\/li>\r\n \t<li><strong>Security and fraud prevention:<\/strong> monitoring of premises and services, fraud prevention.\r\n<strong>Legal basis:<\/strong> legitimate interest and statutory obligation.<\/li>\r\n \t<li><strong>Compliance with laws and authority requirements:<\/strong> accounting, document management, Traficom notifications.\r\n<strong>Legal basis:<\/strong> statutory obligation.<\/li>\r\n<\/ul>\r\n<\/section><section>\r\n<h2>4. Personal Data Processed<\/h2>\r\nPersonal data varies depending on the situation, but may include:\r\n<ul>\r\n \t<li><strong>Customers and leads:<\/strong> name, address, email, phone number, driver\u2019s license details,\r\nvehicle information, company details, financing and insurance information, communications, and customer feedback.<\/li>\r\n \t<li><strong>Website visitors:<\/strong> IP address, device and browser information, cookies, and anonymized usage data.<\/li>\r\n \t<li><strong>Service users:<\/strong> messages sent through chat services, WhatsApp communications\r\n(only if the customer uses the application), and other information provided by the user.<\/li>\r\n \t<li><strong>Other persons:<\/strong> employees, drivers, or service providers in situations related to their duties.<\/li>\r\n<\/ul>\r\n<\/section><section>\r\n<h2>5. Retention Period of Personal Data<\/h2>\r\nThe retention period of data is determined by the purpose of processing and legal requirements.\r\nExamples:\r\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"8\">\r\n<thead>\r\n<tr>\r\n<th>Data<\/th>\r\n<th>Retention Period<\/th>\r\n<\/tr>\r\n<\/thead>\r\n<tbody>\r\n<tr>\r\n<td>Potential customer \/ lead<\/td>\r\n<td>6 months<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Offers and negotiations<\/td>\r\n<td>12 months, if no purchase is made<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Test drive permits<\/td>\r\n<td>12 months<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Contract customers<\/td>\r\n<td>10 years<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Marketing consents<\/td>\r\n<td>Until consent is withdrawn<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Cookie analytics<\/td>\r\n<td>Anonymized data retained continuously, identifiable data max. 24 months<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/section><section>\r\n<h2>6. Sources of Data<\/h2>\r\nPersonal data is obtained from:\r\n<ul>\r\n \t<li>Customers themselves (forms, email, phone calls, chat, WhatsApp).<\/li>\r\n \t<li>Public registers and authorities (e.g. Traficom, Population Information System,\r\ncredit information register).<\/li>\r\n \t<li>Service providers, such as analytics and marketing partners.<\/li>\r\n \t<li>Information collected through website tracking tools and cookies.<\/li>\r\n<\/ul>\r\n<\/section><section>\r\n<h2>7. Data Security<\/h2>\r\nWe use appropriate organizational and technical measures to protect personal data,\r\nsuch as:\r\n<ul>\r\n \t<li>Firewalls and encryption<\/li>\r\n \t<li>Managed access rights and access control<\/li>\r\n \t<li>Staff training and confidentiality obligations<\/li>\r\n \t<li>Regular data backups and deletion when necessary<\/li>\r\n<\/ul>\r\nAs the data controller, we ensure that access to servers and stored data is handled confidentially.\r\n\r\n<\/section><section>\r\n<h2>8. Recipients of Personal Data<\/h2>\r\nData may be disclosed to:\r\n<ul>\r\n \t<li><strong>Authorities:<\/strong> Traficom and other authorities as required by law.<\/li>\r\n \t<li><strong>Financing and insurance companies:<\/strong> with the customer\u2019s consent.<\/li>\r\n \t<li><strong>Service providers and subcontractors:<\/strong> IT, analytics, marketing, and cloud services,\r\nacting only as processors in accordance with contract terms.<\/li>\r\n \t<li><strong>Business arrangements:<\/strong> sale of the company, merger, or other arrangement, always in compliance with the GDPR.<\/li>\r\n<\/ul>\r\nAs a rule, data is not transferred outside the EU\/EEA, but if such a transfer takes place,\r\nan adequate level of data protection will be ensured, for example by standard contractual clauses\r\nor the customer\u2019s consent.\r\n\r\n<\/section><section>\r\n<h2>9. Rights of the Data Subject<\/h2>\r\nThe data subject has the right to:\r\n<ul>\r\n \t<li>Inspect and obtain a copy of their personal data<\/li>\r\n \t<li>Request correction or completion of data<\/li>\r\n \t<li>Request deletion of data (&#8220;right to be forgotten&#8221;)<\/li>\r\n \t<li>Restrict processing or object to direct marketing<\/li>\r\n \t<li>Transfer data to another controller<\/li>\r\n \t<li>Withdraw previously given consent at any time<\/li>\r\n \t<li>Lodge a complaint with the Office of the Data Protection Ombudsman\r\n(<a href=\"https:\/\/tietosuoja.fi\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/tietosuoja.fi<\/a>)<\/li>\r\n \t<li>Requests may be sent by email to\r\n<a href=\"mailto:tietosuoja@caar.fi\">tietosuoja@caar.fi<\/a>\r\nor by post to the company address at Vetokuja 2, 01610 Vantaa<\/li>\r\n<\/ul>\r\n<\/section><section>\r\n<h2>10. Cookies and Tracking<\/h2>\r\nThe website uses cookies and tracking technologies for analytics, direct marketing, and\r\nimproving the operation of the site. The user may manage their consent through the cookie policy.\r\n\r\n<\/section><section>\r\n<h2>11. Changes to the Privacy Policy<\/h2>\r\nWe reserve the right to update this privacy policy due to changes in legislation or operating practices.\r\nThe current version is always available on our website.\r\n\r\n<\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5183bf9 elementor-hidden-mobile\" data-id=\"5183bf9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-dce-background-color=\"#F5F9FF\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fbc8e37 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fbc8e37\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f98e147 megamenu\" data-id=\"f98e147\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1bb928f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1bb928f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;sticky&quot;:&quot;bottom&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e0d4647\" data-id=\"e0d4647\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-474ec87 elementor-widget elementor-widget-template\" data-id=\"474ec87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"115791\" class=\"elementor elementor-115791 elementor-113249 elementor-113249\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-262866fc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"262866fc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;sticky&quot;:&quot;bottom&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61ead631\" data-id=\"61ead631\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-77d94bd9 align-dce-center elementor-widget elementor-widget-dyncontel-acf-google-maps\" data-id=\"77d94bd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;style_select&quot;:&quot;prestyle&quot;,&quot;snazzy_select&quot;:&quot;snazzy_maps_black_green&quot;,&quot;imageMarker&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/new.caar.fi\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Asset-1.svg&quot;,&quot;id&quot;:110669,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;marker_width&quot;:100,&quot;marker_height&quot;:100,&quot;custom_infoWindow_wysiwig&quot;:&quot;&lt;p&gt;You can reach us by phone, WhatsApp, or text message at &lt;a href=\\&quot;tel:+358 10 2999000\\&quot;&gt;&lt;strong&gt;+358 10 2999000&lt;\\\/strong&gt;&lt;\\\/a&gt;, or by email at &lt;a href=\\&quot;mailto:myynti@caar.fi\\&quot;&gt;&lt;strong&gt;myynti@caar.fi&lt;\\\/strong&gt;&lt;\\\/a&gt;.&lt;\\\/p&gt;&lt;p&gt;You are also welcome to visit our showroom in person at &lt;a href=\\&quot;https:\\\/\\\/maps.app.goo.gl\\\/6uwRsTtDeyoYbY257\\&quot;&gt;&lt;strong&gt;Vetokuja 2, 01610 Vantaa.&lt;\\\/strong&gt;&lt;\\\/a&gt;&lt;\\\/p&gt;&quot;,&quot;map_data_type&quot;:&quot;address&quot;,&quot;geolocation&quot;:&quot;no&quot;,&quot;map_type&quot;:&quot;roadmap&quot;,&quot;dce_url&quot;:&quot;https:\\\/\\\/new.caar.fi\\\/wp-content\\\/plugins\\\/dynamic-content-for-elementor\\\/&quot;,&quot;enable_infoWindow&quot;:&quot;yes&quot;,&quot;infoWindow_panel_maxwidth&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;infoWindow_panel_maxwidth_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;infoWindow_panel_maxwidth_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"dyncontel-acf-google-maps.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div data-zoom=\"10\" class=\"map\" style=\"width: 100%;\" data-positions=\"[{&quot;address&quot;:&quot;Vetokuja 2, 01610 Vantaa&quot;,&quot;lat&quot;:0,&quot;lng&quot;:0,&quot;custom_marker_image&quot;:&quot;https:\\\/\\\/new.caar.fi\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Asset-1.svg&quot;,&quot;link&quot;:null,&quot;infowindow&quot;:{&quot;type&quot;:&quot;text&quot;,&quot;content&quot;:&quot;&lt;div class=\\&quot;dce-iw-textzone\\&quot;&gt;&lt;p&gt;You can reach us by phone, WhatsApp, or text message at &lt;a href=\\&quot;tel:+358 10 2999000\\&quot;&gt;&lt;strong&gt;+358 10 2999000&lt;\\\/strong&gt;&lt;\\\/a&gt;, or by email at &lt;a href=\\&quot;mailto:myynti@caar.fi\\&quot;&gt;&lt;strong&gt;myynti@caar.fi&lt;\\\/strong&gt;&lt;\\\/a&gt;.&lt;\\\/p&gt;&lt;p&gt;You are also welcome to visit our showroom in person at &lt;a href=\\&quot;https:\\\/\\\/maps.app.goo.gl\\\/6uwRsTtDeyoYbY257\\&quot;&gt;&lt;strong&gt;Vetokuja 2, 01610 Vantaa.&lt;\\\/strong&gt;&lt;\\\/a&gt;&lt;\\\/p&gt;&lt;\\\/div&gt;&quot;}}]\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy This privacy policy explains how CAAR Oy (hereinafter the &#8220;Company&#8221;) processesyour personal data in connection with our website, services, and customer relationship.We comply with the applicable EU General Data Protection Regulation (GDPR) as well asapplicable national legislation. 1. Data Controller CAAR Oy Business ID: 3574361-3 Address: Vetokuja 2, 01610 Vantaa Email: tietosuoja@caar.fi CAAR [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":115804,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-131229","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/pages\/131229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/comments?post=131229"}],"version-history":[{"count":3,"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/pages\/131229\/revisions"}],"predecessor-version":[{"id":131302,"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/pages\/131229\/revisions\/131302"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/media\/115804"}],"wp:attachment":[{"href":"https:\/\/new.caar.fi\/en\/wp-json\/wp\/v2\/media?parent=131229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}